Multi-Family

We bring decades of multifamily experience to local markets nationwide, delivering full-spectrum management for every class of property.

Class A, B, C. Affordable. Senior. Build-to-Rent. We have been managing multifamily properties of all shapes and sizes for 37 years.

Our clients range from large institutions to smaller private entities, but they all have one thing in common: They count on us to ensure their properties thrive.

We do not own any properties. As a leading independent property manager, our clients know we are 100% aligned behind their interests. Rather than competing with you, we are focused on how we can help you succeed.

From personalized service to extensive resources, we support your investments with proven capabilities that improve your bottom line.

Our Multifamily Track Record

230,000+

Multifamily units managed

65%

Average Resident Retention

100%

Processes that are 100% codified, for seamless property onboarding

Our Differentiators: Dedicated Teams & Departments
Today, Asset Living is ranked #3 in NMHC’s 2023 Top 50 Managers list
Our Differentiators: Proven Approaches
With 37 years experience, we have extensive proprietary libraries of data and of what works
Our Differentiators: Data-Driven Decisions
Our research is your advantage. Gain insight from ongoing property reports, tailored for you

Why Our Clients Trust Us

“Asset has proven themselves to be the full package of strong and seasoned leadership, a high performing and responsive administrative team behind the scenes, a culture with a commitment to giving back, and an expert in aggressively pre-leasing and operating new development projects.”

Joe D.
EVP & General Manager,
Opus Development Group

“We could not be more pleased with Asset’s performance and professionalism. They have seamlessly re-staffed our assets, implemented institutional-level management processes, and substantially increased occupancy and collections. We are grateful for their partnership and look forward to expanding it.”

Jared F.
Acquisitions,
GMF Capital
2019, 2020
Best Places to Work, Multifamily
2023
National Apartment Association Awards Recipient
2023
#3 on NMHC’s Top Manager List
13
Consecutive Years

Case Study: Multifamily

Arterra KC

Kansas City, MO

“Resident reviews are extremely critical to today’s consumers. After struggling on our own, Asset has done exactly as they promised –– improving our review standings and, as a result, driving new leasing opportunities.”

Alexander B.
Altus. Managing Director
Property Problems
  • New property struggling to perform.
  • Several management changes in short span.
  • Only 6.3% occupied and 12.7% pre-leased five months after open.
  • Outstanding warranty issues and unfinished amenities.
  • Tarnished value perception and reputation.
Our Solutions
  • Analyzed market to understand pricing & property perception issues.
  • Set pricing strategy to attract prospects and meet owners’ goals.
  • Completed unfinished amenities and outstanding warranty issues.
  • Trained staff to create a positive resident experience.
  • Created an online review program.
  • Raised brand awareness & perception via digital and social marketing campaigns.
Our Results
  • After 120 days under Asset’s management, Arterra was 48.4% occupied and 54.8% preleased.
  • #2 ranking in Kansas City metro area for online presence.
  • Elite top 1% for J Turner’s 2019 ORA Score – Online Reputation.
  • Over 50 online reviews, averaging a 4.9 Google rating just two years after opening.

Case Study: Multifamily

Parc at South Green

Houston, TX

“We are extremely pleased with the talent and results Asset Living has brought to our property. With their direction, our expenses have been controlled to meet budgeted guidelines. The staff demonstrates care for the residents and a commitment for the betterment of the property. No matter the challenge, Asset Living is able to adapt and conquer it.”

Jamie H.
Asset Management Vice President
Property Problems
  • Inadequate upkeep, lack of curb appeal, unresolved plumbing issues and outdated interiors.
  • Ineffective office protocols and processes.
  • Takeover occurred just days before Hurricane Harvey further challenged residents’ trust.
  • Limited market historical data.
Our Solutions
  • Coordinated and strategically led the property’s modernization internally and externally based on ROI criteria.
  • Utilized our extensive talent pool to recruit an experienced and energetic team to re-set market’s perception of the property.
  • Identified property management  inefficiencies and installed programs  to conquer them.
Our Results
  • Property was transformed from a Class C to a Class B property.
  • Completed extensive interior and exterior renovations.
  • NOI growth revenue increased by 13%.
  • Average price/square foot increased  from $1.14 to $1.36.
  • Refreshed brand, including everything from marketing materials to on-site staff.

Case Study: Multifamily

Reverb

Kansas City, MO

“The Crossroads features various fitness concepts, boutique shops, coffee shops, oyster bars, and a plentiful number of restaurants. We had the idea to harmonize the lively spirit of the neighborhood with a serene apartment community you can call home."

Lindsey B.
Asset Living Sr. Regional Supervisor
Property Problems
  • Disconnect between property’s lack of amenities and above average price point.
  • Need to stabilize occupancy within 12 months of delivery with rents averaging $2.29/Sq. Ft.
  • Maintaining marketing momentum through COVID-19 disruption.
Our Solutions
  • Created innovative marketing plan that positioned REVERB as an experience, not just a place to live.
  • Created the “REVERB experience”––an exclusive high-quality resident experience that extended into neighboring businesses.
  • Built new brand identity with custom website.
  • Employed COVID-friendly virtual events and social marketing outreach.
Our Results
  • 9.8% preleased with zero concessions being offered prior to delivery.
  • Increased positive resident and community feedback, including 14 5-star Google reviews within 30 days of delivery.
  • A custom website with improved leasing functionality.
  • A successful reputation built around quality of life: The REVERB experience.

Despite our size, we still are a family-run business. Our leaders are visible, accessible and connected.